Email

We know, we know, we know. We hate email as much as you do. But here’s the deal. It’s still one of the most effective components of a modern marketing program. The reason we all love to hate it, is because there are too many people doing it wrong.

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Email Marketing

At Lake One we won’t help you send emails to bought lists. But we will help you build and segment a home-grown list, delivering high-value information at the right time. Whether we’re nurturing prospects, engaging customers, or onboarding users, email is a key engagement and conversion tool in our marketing programs.

  • Account Setup

No accounts? No problem. We’ll help you find the best email platform for your business needs, get the accounts set up and operating in no time.

 

  • Campaign Setup

From one-off to a series of campaign initiatives, email marketing is still one of the highest converting marketing channels. We help create, launch and test campaigns and campaign creative

 

  • Nurturing Emails

The workhorse of a successful inbound campaign is nurturing – or drip campaigns. Depending on your marketing technology capacity, we help plan, create, launch and test campaigns designed to move your subscribers from one event to another. First-time buyers, repeat buyers, referrals and more.

 

  • Insights & Analysis

We’ll provide ongoing tactical and strategic planning email performance and provide regular insights and reports

 

Lake One supports a variety of email platforms including:

  • Hubspot
  • Mailchimp
  • Active Campaign
  • Constant Contact
  • Campaign Monitor
  • and more

Before you create any more ‘great content,’ figure out how you are going to market it first.

Joe Pulizzi & Newt Barrett

Before you create any more ‘great content,’ figure out how you are going to market it first.

Joe Pulizzi & Newt Barrett

Is sales ready to handle your marketing lead gen?

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