WHAT WE DO >> SALES AND MARKETING ALIGNMENT
Ensure your sales and marketing teams are on the same page, working toward the same goals. Lake One can support your company through sales and marketing alignment to achieve what we call, “smarketing.”
Ensure your sales and marketing teams are on the same page, working toward the same goals. Lake One can support your company through sales and marketing alignment to achieve what we call, “smarketing.”
We see time and time again that sustained business and revenue growth happens when sales and marketing teams are in sync (“smarketing”). Lake One makes smarketing happen for you, enabling your product and services to reach their full growth potential.
To align your teams, we
Smarketing
Smarketing — your sales and marketing teams will be working in alignment, guided by agreed-upon processes and supported by the right technology.
[Lake One] helped our company in the early stages of selecting our new CRM and continued to be a fantastic partner to help us implement the solution. Their dedication and knowledge has been key to our success working with HubSpot. Here at Polywater we all love working with LakeOne.
You can really start to see all these pieces are in place…resulting in a huge impact on the business already. It’s clearly the foundation of growth for our foreseeable future.
Lake One has been a trusted partner in implementing Beehive’s account-based marketing strategy, a major shift in the way we think about targeted growth. From technology strategy to design and launch, they’ve helped our team get going quickly — reaching target accounts with personalized content.
What’s included with Lake One sales & marketing alignment
Sales and marketing transformation relies on strong alignment between the two teams. We work closely with your sales and marketing teams to discuss objectives and set clear expectations. Using insights from alignment and goal-setting workshops, we: